Cross-Cultural Communication In this assignment, you will research and analyze about audience-based
communication in a corporate setting.
Using the Internet, research about audience analysis and appropriate oral and
written communication for an audience.
Scenario
You have been recently promoted as junior vice president of human resources at
your organization. You need to prepare your first presentation on appropriate
communication to a group of twenty newly-hired employees for their orientation.
The profile of the group is as follows:
? There are fifteen entry-level hires with no corporate experience, of which
five have no job experience whatsoever.
? There are five upper-level hires, of whom three hold higher designations
than yours and whose ages range between seventeen to fifty-five years.
? Of these twenty, six are Hispanic, two are Asian, two are African-
American, and ten are Caucasian.
? Sixty percent of the group is women.
? There are two disabled employees, one of whom has a hearing disability
while the other uses a wheelchair.
Task
Perform an audience analysis while planning your presentation. Ensure that you
consider issues such as arrangement of the room, content and length of the
presentation, and handouts and visual aids.
You are required t
o submit the following:
? Audience analysis
? PowerPoint presentation
? Audience handouts
? Notes on their observations about room, content and length of the
presentation, and visual aids you plan to use
Place your audience analysis, audience handout information, and notes in a 5- to
7-page Microsoft Word document.
Support your responses with relevant examples.
Cite any sources in APA format.Answer Preview
..An audience analysis refers to a task that is most times carried out by writers and other communicators in the initial stages of a project so as to assess the audience and ensure that the information is suitable for them. In simpler terms, audience analysis is the task of examining information regarding your listeners. The assessment helps the communicator to adapt the message to ensure that the listeners respond in a favourable manner. In the organizational setting, audience analysis basically involves assessing information about those people before whom you will have to make a presentation or some other form of communication so as to put across your message to them effectively (Gudykunst, 2003). For one to compose a convincing, user-oriented communication, it advised that he or she should
..10 Slides
$8.00 Purchase Checkout